Digital Transformation

Digital Transformation is a specialisation within the Master’s programme in Informatics and Econometrics at the Faculty of Management, University of Gdańsk. It prepares students to design, implement and manage complex digital transformation processes across a variety of organisations by combining business insight with practical technological skills.

SPECIALISATION COORDINATOR
Prof. Bartosz Marcinkowski
E-mail: bartosz.marcinkowski@ug.edu.pl
Room C-30

STUDENT OFFICE – ADMINISTRATIVE ENQUIRIES
Ms Wioletta Dzienisz
E-mail: wioletta.dzienisz@ug.edu.pl
Room 103
Opening hours: Monday, Tuesday and Thursday, 9:30 a.m.–1:30 p.m.

DURATION: 2 YEARS (4 SEMESTERS)

PROGRAMME OF STUDIES
Programme of Studies – 2025/2026 Intake and Late

DOUBLE DEGREE OPPORTUNITY

Students have the opportunity to obtain two diplomas: one from the University of Gdańsk and one from Riga Technical University (RTU). Participants in the double degree programme complete the third and fourth semesters at RTU in Riga, Latvia.

PROGRAMME HIGHLIGHTS

The specialisation responds to the growing demand for versatile professionals who can bridge the gap between business and technology and contribute to ambitious IT projects.

The curriculum covers:
· business intelligence and data management;
· data visualisation and data-driven decision-making;
· time-series analysis;
· human–computer interaction;
· IT project and portfolio management;
· business process management;
· CRM and ERP systems;
· DevOps, cloud solutions and microservices;
· organisational cybersecurity;
· Big Data solutions.

A strong data-to-decision focus enables students to configure business intelligence solutions and use dashboards, visualisations and data tables to support informed business decisions.

The programme combines technical, analytical, managerial and interpersonal skills. Students gain practical experience through:
· classes delivered by industry practitioners;
· work with modern business systems and process management tools;
· project-based assignments;
· a mandatory 200-hour internship;
· Master’s seminars supporting the preparation of the Master’s thesis.

This combination of skills and practical experience prepares graduates both for employment in digitally driven organisations and for transforming innovative ideas into their own business ventures. It also helps them understand how to use artificial intelligence effectively and responsibly in a rapidly changing labour market.

JOB PROSPECTS

Graduates are prepared for roles at the intersection of business and technology, particularly in organisations seeking professionals who can translate strategy into implementation and measurable outcomes.

Potential positions include:
· digital transformation analyst or consultant;
· business analyst or business process analyst;
· business intelligence analyst or data analyst;
· IT project manager or junior project portfolio coordinator;
· CRM or ERP analyst;
· CRM or ERP implementation consultant;
· junior DevOps, cloud or microservices specialist, depending on prior technical experience;
· junior cybersecurity, risk or compliance analyst.